Before you hit send Getting started with email marketing

with Alex Cucu and Kristy Amy

A fast paced best practices email marketing session that will cover online customer aquisition and retention. Learn tools within a variety of price ranges, deliverability, and other things to know before you hit send.

Learning outcomes:

List building techniques
The impact of email design on performance
Deliverability – The must know’s about getting your message to the inbox

BREAKOUT #1 (10:45 a.m. – 11:45 a.m.)	STOP: Don't ever market online…until you first do this.	Compelling SEO 101—That Works Like Magic!	Mobile Marketing Imagine—98% of your target audience will read your messages.	eMarketing with Chambers	Publish and promote a blog in a flash
BREAKOUT #2 (1:45 p.m. – 2:45 p.m.)	Social media and user generated content	Before you hit send Getting started with email marketing	Online Buzz Marketing Create a buzz in 10 minutes per day	Bring Home the Bacon: Using blogs to connect with your market	Powerful RSS Magic
BREAKOUT #3 (3:00 p.m. – 4:00 p.m.)	Advanced SEO Topics Advancing your online visibility, reputation and beyond	The power of online video	Web Banners: From A to Z	The Elusive Web 2.0: Fact or Fiction?	Building & Managing Websites So Easy…Even A Kid Can Do It!